the genres. the craft. the business.
twelve hours. two saturdays. six instructors.
‘Move your writing to the next level ‘ may sound like a cliché – but that’s the reason behind these classes. Else, what’s the point?
That’s the only reason you’re attending too – the knowledge that you will get something different and worthwhile out of it. That’s the only reason you should attend.
course breakdown
the creative life:
what does it take to come up with original ideas? are there any new stories to tell? how can I tell when my content sucks?
- create incredible content consistently
- know when content sucks
- how to find your ‘why’
- be creative and happy
- how creativity influences personality, motivation, intelligence and talent
meet your instructor
writing for screen:
where is Nollywood missing it? how do I write intense scenes/stories without sounding foreign? bringing Nollywood to the Oscars – how realistic?
- storytelling – where Nollywood is missing it
- great screenplays – focus on Quentin Tarantino
- story first, budget later
- bringing Nollywood to the Oscars
meet your instructor
language and syntax
is there any such thing as ‘a perfect sentence’? what does syntax mean? what’s the difference between a comma and a semi-colon?
- parts of speech
- figures of speech
- syntax
- the perfect sentence
meet your instructor
the art of the copy
what the hell is copy? how does copy concern me as a creative individual? is there any difference between writing for radio and writing for other mediums?
- introducing copywriting
- how to create great copy
- writing for specific mediums – focus on radio
- the headline/payoff
- generating award-winning ideas
meet your instructor
true fiction
does ‘writer’s block’ exist? how can I improve my narrative/narrating abilities? how do I discipline myself and stop procrastinating? how can I find my voice?
- a myth called ‘writer’s block’
- killing my muse
- how to focus on what matters
- stop procrastinating
- generating award-winning ideas
meet your instructor
the business of writing
does a ‘writer’ need branding? why does a storyteller need a business model? and what the hell does ‘ego’ have to do with anything?
- The Brand called You
- The importance of consistency in your writing
- Strategy and Business Model Innovation
- Networking to scale: Building relationships that will carry the weight of your vision.
meet your instructor
more details: the classes are offline at a training center with location and address to be provided for registered attendees. they will hold for two days; dates of which are yet to be announced, and will be from 11:00am to 5:00pm daily.
An Update:
- Story Wars I has been pushed forward till a later date to allow us wrap up sponsorship and partnerships. We would announce the new date and venue shortly.
- We are offering scholarships to a limited number of attendees.
To qualify for a slot, just send a mail containing details of who you are, what you do, what project you’re working on at the moment and why you think Story Wars I would be of benefit to your craft/cause.
All of that in less than three hundred words.
Send your entries to theunderlineacademy@gmail.com with Scholarship Application for Story Wars I in the subject line. We look forward to hearing from you.
We will go ahead because we are determined to make a difference.
Change the narrative. Invest in now.
Join us.
the underline academy 